CPhI Worldwide given green light by Italian Government

World’s largest pharma event will stimulate growth in Milan region and pharma globally as Government confirms Italy open for tradeshows

Analytics startup Unsupervised raises $35M

Unsupervised, a big data analytics company leveraging AI to find patterns in business data, today announced that it raised $35 million in a series B round led by Cathay Innovation and Signalfire. Unsupervised says that it intends to use the funding to hire additional employees as it continues to develop its platform.

Brightcove Announces Virtual Events for Business

Virtual Events for Business allows enterprises and teams to deliver secure, reliable, live video events to internal and external audiences

50% of future B2B events to be completely virtual and “pandemic-proof” – LinkedIn research

Survey of 200 B2B event organisers in UKI finds 72% of businesses will maintain virtual events in the long term and 77% are interested in organising hybrids.

The Meetings Industry Association (mia) launches miaTouchstone a pioneering benchmarking tool for venues

The Meetings Industry Association (mia) has today launched its powerful business intelligence tool miaTouchstone, providing a pioneering platform for venues to manage bookings, benchmarking, and customer feedback.

5 Factors to consider before Hosting Your Next LIVE Event!

Paul Tramonte, CMP, pandemic compliance advisor, principal designer of Paul Tramonte Events explores the factors to consider before hosting your next LIVE event to ensure it's success

Positive Impact ignites 1,400 Ambassador community to support global event sustainability

Positive Impact Events is empowering its 1,400 strong community of Ambassadors to raise funds that will support the creation of a science-based carbon target and reduction framework, a requirement to ensure future generations can still attend events.

Customer Experience Automation (CXA) tool ActiveCampaign announced it has crossed 145,000 Customers Globally

This comes less than a year after the company reached 100,000 customers, further highlighting the benefit of CXA to create growth and improve customer success over legacy email marketing, marketing automation and CRM solutions.Simultaneously, the company reached a global headcount of 850 employees in Q1 2021, on pace to cross the 1,000 employee milestone within

New ON24 Enterprise Solution Extends Audience Reach, Delivers Advance Analytics and Integration Features

Companies can further scale digital engagement and drive personalized experiences across marketing and sales

5 B2B Marketing Trends Marketers must Embrace

The site MarTechToday (https://martechtoday.com/) has compiled a list of 5 B2B Marketing Trends that B2B marketers must embrace to stay competitive.